Whoop web and
e-commerce redesign.

Whoop web and
e-commerce redesign.

Whoop web and
e-commerce redesign.

Whoop web and
e-commerce redesign.

Whoop web and
e-commerce redesign.

Whoop is a fitness band that tracks sleep, recovery and exercise to help determine optimum readiness and performance. We broke this complicated science down into an easy-to-understand platform, helping Whoop reach a larger group of customers. 

Agency —
Doubleday & Cartwright

Role —
Senior Designer 

Whoop is a fitness band that tracks sleep, recovery and exercise to help determine optimum readiness and performance. We broke this complicated science down into an easy-to-understand platform, helping Whoop reach a larger group of customers. 

Agency —
Doubleday & Cartwright

Role —
Senior Designer

Whoop is a fitness band that tracks sleep, recovery and exercise to help determine optimum readiness and performance. We broke this complicated science down into an easy-to-understand platform, helping Whoop reach a larger group of customers. 

Agency —
Doubleday & Cartwright

Role —
Senior Designer 

Whoop is a fitness band that tracks sleep, recovery and exercise to help determine optimum readiness and performance. We broke this complicated science down into an easy-to-understand platform, helping Whoop reach a larger group of customers. 

Agency —
Doubleday & Cartwright

Role —
Senior Designer

Whoop is a fitness band that tracks sleep, recovery and exercise to help determine optimum readiness and performance. We broke this complicated science down into an easy-to-understand platform, helping Whoop reach a larger group of customers.

Agency —
Doubleday & Cartwright

Role —
Senior Designer